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When did Yves Saint Laurent start branding?

When did Yves Saint Laurent start branding?

Founded in 1961, Yves Saint Laurent is one of the most prominent fashion houses of the 20th century.

Why did Saint Laurent change to Saint Laurent?

HEDI SLIMANE is changing the name of Yves Saint Laurent to Saint Laurent Paris as part of his makeover for the label. Slimane took over from Stefano Pilati as the fashion house’s new creative director in March this year.

What was YSL first product?

In 1961, with an archive of Dior haute couture and ready-to-wear collections behind him and a wealth of opinions about how the modern women should dress, Saint Laurent launched his first couture collection, which opened with a peacoat and wide-leg trouser combination.

How did Yves Saint Laurent became famous?

As a teen, Yves Saint Laurent left Algeria for Paris to work for designer Christian Dior and gained acclaim for his dress designs. In 1966, he launched his own fashion labels, where his adaptations of tuxedos for women garnered him fame.

When did YSL change to Saint Laurent?

Announced on Thursday by WWD and confirmed straightaway by the luxury fashion house, the re-branding will come as Hedi Slimane officially takes over creative duties at the YSL (or should that by SLP?) womenswear show in Paris sometime between 25th September and 3rd October 2012.

What is YSL brand known for?

Yves Saint Laurent, in full Yves Henri Donat Mathieu-Saint Laurent, (born August 1, 1936, Oran, Algeria—died June 1, 2008, Paris, France), French fashion designer noted for his popularization of women’s trousers for all occasions.

What does Saint Laurent stand for?

Yves Saint Laurent SAS (/ˌiːv ˌsæ̃ lɔːˈrɒ̃/, also UK: /- lɒˈ-/, US: /- loʊˈ-/; French: [iv sɛ̃ lɔʁɑ̃] ( listen); YSL), also known as Saint Laurent, is a French luxury fashion house founded by Yves Saint Laurent and his partner, Pierre Bergé.

What is unique about Saint Laurent?

The prolific Saint Laurent was the creator of the still-iconic “Le Smoking”, the first-ever women’s tuxedo suit that quickly became a symbol of emancipation in the 1960s, an era when women wearing anything but dresses was deemed taboo.

Is there a difference between YSL and Saint Laurent?

Who owns YSL brand?

The Gucci Group purchased Sanofi Beaute, owner of the Yves Saint Laurent brand, from PPR, which had purchased it 5 years earlier, for about $1 billion.

Why was Yves removed from YSL?

Exactly a decade after Yves Saint Laurent declared the death of haute couture and retired from the catwalk, the still-thriving clothing business he founded has decided on a makeover that will see his first name disappear from the labels.

Did YSL change to Saint Laurent?

Today’s Hedi Slimane update: Yves Saint Laurent is to change its name to Saint Laurent Paris. Announced on Thursday by WWD and confirmed straightaway by the luxury fashion house, the re-branding will come as Hedi Slimane officially takes over creative duties at the YSL (or should that by SLP?)

What was wrong with Yves St Laurent?

Saint Laurent died on 1 June 2008 of brain cancer at his residence in Paris.

What is the YSL logo called?

Yves Saint Laurent Logo Design Elements The “YSL” Logo is used for all Yves Saint Laurent accessories and cosmetics. It consists of a monogram made from Yves Saint Laurent initials. The Y is slightly to the upper left of the L, and the S sits in the middle, linking the two other letters together.

Why did Yves Saint Laurent change name?

The Yves Saint Laurent ready-to-wear collection is to be rebranded Saint Laurent Paris. The change marks the growing influence of the newly promoted creative director Hedi Slimane, who took over in March.

What is special about Saint Laurent?

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